Marketing Analytics by: Hayden Van Der Post (Author), John Nobel (Author), Alice Schwartz (Editor) & 0 more Publication Date: 2023-12-10 ASIN: B0CPY6QCQ6 Publisher: Independently published Language: English Print Length: 243 pages ISBN-13: 9798871430071 Book Description Reactive PublishingUnlock the full potential of your marketing campaigns with the groundbreaking book “Marketing Analytics.” This comprehensive guide is a treasure trove for marketing professionals, data analysts...
The Customer Asset: Understanding and Managing its Value (Palgrave Studies in Marketing, Organizations and Society) by: Neil Bendle (Author), Shane Wang (Author) Publisher: Palgrave Macmillan Edition: 1st ed. 2023 Publication Date: 2023-12-17 Language: English Print Length: 162 pages ISBN-10: 3031474201 ISBN-13: 9783031474200 Book Description This book delves into the concept of customers as financial assets, explaining how firms can assess investments in customer relationships. The authors pres...
Critical Factors for Adoption of Customer Relationship Management: A Study of Palestine SMEs (SpringerBriefs in Business) by: Omar Hasan Salah (Author), Zawiyah Mohammad Yusof (Author), Hazura Mohamed (Author), Nur Fazidah Elias (Author) & 1 more Publisher: Springer Edition: 1st ed. 2023 Publication Date: 2023-12-16 Language: English Print Length: 144 pages ISBN-10: 9819983207 ISBN-13: 9789819983209 Book Description This book explores the challenges in adopting customer relationship managem...
The Essentials of Risk Management, Third Edition by: Michel Crouhy (Author), Dan Galai (Author), Robert Mark (Author) & 0 more Publisher: McGraw Hill Edition: 3rd Publication Date: 2023-07-21 Language: English Print Length: 640 pages ISBN-10: 1264258860 ISBN-13: 9781264258864 Book Description The “bible” of risk management―fully updated for an investing landscape dramatically altered by social and technological upheavals When it was first published in 2005, The Essentials of Risk Management...
The Essentials of Risk Management, Second Edition by: Michel Crouhy (Author), Dan Galai (Author), Robert Mark (Author) & 0 more Publisher: McGraw Hill Edition: 2nd Publication Date: 2014-01-07 Language: English Print Length: 672 pages ISBN-10: 0071818510 ISBN-13: 9780071818513 Book Description The definitive guide to quantifying risk vs. retu–fully updated to reveal the newest, most effective innovations in financial risk management since the 2008 financial crisis Written for risk pro...
Cloud Control Systems: Analysis, Design and Estimation (Emerging Methodologies and Applications in Modelling, Identification and Control) by: Magdi S. Mahmoud and Yuanqing Xia Paperback: 506 pages Publisher: Academic Press (17 Jan. 2020) Language: English ISBN-10: 0128187018 ISBN-13: 9780128187012 Book Description Cloud Control Systems: Analysis, Design and Estimation introduces readers to the basic definitions and various new developments in the growing field of cloud control systems (CCS). The...
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