Strategic Management:Fundamental Concepts for Decision Making and Strategy Execution (Classroom Companion:Business)

by: Arão Sapiro (Author)

Publisher: Springer
Edition:2024th

Publication Date: June 15, 2024

Language: English

Print Length: 450 pages

ISBN-10: 3031556682

ISBN-13: 9783031556685

Book Description

This book provides students with the fundamental concepts and stages of strategic management and planning in organizations with essential tools to make decisions in order to remain competitive in the business world of today. It offers an introduction to the key topics and themes of organizational and competitive strategies and provides a panoramic view of the changing corporate environment. The author draws on insights from various typical functional courses, such as marketing, finance, and accounting, to help students understand how top executives and managers make the strategic decisions that drive successful businesses. Students lea how to conduct a case analysis, measure organizational performance, and conduct exteal and inteal analyses. The book features leaing objectives, glossaries, and real cases related to the content of each chapter. The book also features discussions on the execution and evaluation of organizational performance; environment,social, and goveance (ESG); and decision and risk analysis. This book is useful for upper undergraduate and graduate level courses in strategic planning and management, business administration, decision making, and business strategy.
This book provides students with the fundamental concepts and stages of strategic management and planning in organizations with essential tools to make decisions in order to remain competitive in the business world of today. It offers an introduction to the key topics and themes of organizational and competitive strategies and provides a panoramic view of the changing corporate environment. The author draws on insights from various typical functional courses, such as marketing, finance, and accounting, to help students understand how top executives and managers make the strategic decisions that drive successful businesses. Students lea how to conduct a case analysis, measure organizational performance, and conduct exteal and inteal analyses. The book features leaing objectives, glossaries, and real cases related to the content of each chapter. The book also features discussions on the execution and evaluation of organizational performance; environment,social, and goveance (ESG); and decision and risk analysis. This book is useful for upper undergraduate and graduate level courses in strategic planning and management, business administration, decision making, and business strategy. Read more