Social Marketing to Protect the Environment: What Works

2011-05-10 分类：经济学、管理学

Social Marketing to Protect the Environment:What Works

by: McKenzie-Mohr, Doug; Lee, Nancy R.; Schultz, P. (Paul) Wesley; Kotler, Philip A

Publisher: SAGE Publications ( 2011-05-10 )

ISBN-13: 9781412991292

e-ISBN-13: 9781452224312

ISBN-10: 1412991293

Language: English

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