Religions as Brands: New Perspectives on the Marketization of Religion and Spirituality

Religions as Brands:New Perspectives on the Marketization of Religion and Spirituality

by: Usunier, Jean-Claude; Stolz, Jörg

Publisher: Ashgate Publishing Ltd ( 2014-01-01 )

ISBN-13: 9781409467557

e-ISBN-13: 9781409467564

ISBN-10: 1409467554

Language: English