Pharmaceutical direct-to-consumer advertising: past, present and future (part 2)

Pharmaceutical direct-to-consumer advertising:past, present and future (part 2)

by: Limbu, Yam; Mukherjee, Avinandan

Publisher: Emerald Group Publishing Limited ( 2013-12-03 )

ISBN-13: 9781783508877

e-ISBN-13: 9781783508884

ISBN-10: 1783508876

Language: English