Information Technology for Management:Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability

by: Efraim Turban (Author),Carol Pollard(Author),Gregory Wood(Author)&0more

Publisher: Wiley

Edition: 12th

Publication Date: 2021/4/6

Language: English

Print Length: 640 pages

ISBN-10: 1119702909

ISBN-13: 9781119702900

Book Description

Information Technology for Management, 12th Edition, provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the newest edition of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment.The text offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students with different leaing styles easily comprehend and retain information. This blended leaing approach combines visual, textual, and interactive content―featuring numerous real-world case studies of how businesses use IT to increase efficiency and productivity, strengthen collaboration and communication, and maximize their competitive advantage. Students lea how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more.

About the Author

Information Technology for Management, 12th Edition, provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the newest edition of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment.The text offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students with different leaing styles easily comprehend and retain information. This blended leaing approach combines visual, textual, and interactive content―featuring numerous real-world case studies of how businesses use IT to increase efficiency and productivity, strengthen collaboration and communication, and maximize their competitive advantage. Students lea how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more.

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