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Handbuch Business-to-Business-Marketing: Grundlagen, Geschäftsmodelle, Instrumente des Industriegütermarketing

2022-01-24 分类:经济学、管理学

Handbuch Business-to-Business-Marketing: Grundlagen, Geschäftsmodelle, Instrumente des Industriegütermarketing

by: Backhaus, Klaus; Voeth, Markus

Publisher: Springer Fachmedien Wiesbaden(2015/6/17)

Edition: 2

Language: German

ISBN-10: 383494680X

ISBN-13: 9783834946805

e-ISBN-10: 3834946818

e-ISBN-13: 9783834946812

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