Generating Functional Multimodal Sign Systems: A Case Study of the Inteational VW Polo Advertising Campaign

Generating Functional Multimodal Sign Systems:A Case Study of the Inteational VW Polo Advertising Campaign

by: Schreiboeck, Stefan

Publisher: Tectum Verlag ( 2014-01-29 )

ISBN-13: 9783828830172

e-ISBN-13: 9783828857551

ISBN-10: 382883017X

Edition: 1

Language: English