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Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing

2014-08-20 分类：经济学、管理学

by: Woodside, Arch G.; Pattinson, Hugh; Marshall, Roger

Publisher: Emerald Group Publishing Limited ( 2014-08-20 )

ISBN-13: 9781784410803

e-ISBN-13: 9781784410797

ISBN-10: 1784410802

Language: English

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