Wow! eBook
Doing Business with Germans: Their Perception, Our Perception
Author:Sylvia Schroll-Machl (Author)
Publisher: Vandenhoeck & Ruprecht
Publication date: 2008-12-31
Edition: 3rd ed.
Language: English
Print length: 221 pages
ISBN-10: 3525461674
ISBN-13: 9783525461679
Book Description
Sylvia Schroll-Machl writes about German cultural standards. Although her work is empirically ascertained and presented in a systematic way, she is able to maintain a certain self-critical levity. Her target groups are Germans and foreigners, who vocationally have something to do with Germans. Her goal is to promote mutual understanding and to offer assistance for intercultural interactions.
From the Publisher
It is important for foreigners working with Germans to be informed about Germans in order for them to be able to adjust and understand the German mentality. For Germans it is a helpful tool to obtain an understanding of how their non-German partners perceive them, allowing them to see themselves as they are seen by others. Based on her academic training and many years of experience, Sylvia Schroll-Machl describes many typical experiences that foreigners have with Germans and offers typical impressions of their behavior. It is her intention to show these experiences from a German point of view, so that non-Germans can discover what Germans actually mean when they say and do particular things. The author also concerns herself with the cultural and historical background which has shaped the German identity.
About the Author
