Communication Yearbook 14

Author: James A. Anderson (Editor)

Publisher: ‎ Routledge

Edition: 1st edition

Publication Date: 2022-02-01

Language: English

Paperback: 602 pages

ISBN-10: 103224318X

ISBN-13: 9781032243184

Book Description

Communication Yearbook 14, originally published in 1991delves into research conceed with:audiences - their effect on the mass media and how the mass media effect them; the quality of mass media performance and public opinion; the study of contemporary media from an organization studies approach; the implications of propoganda; the pressure of public opinion; and media agenda setting, among other issues. Commentaries provide refreshing viewpoints to each chapter, enhancing each chapter with complementary, or sometimes competing perspectives. Once again Anderson has brough together an inteationally distinguished team of contributors who have created a forum for discussing cutting-edge topics in the field.

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