Wow! eBookCommunicating in Global Business Negotiations:A Geocentric Approach
by: Jill E. Rudd - Diana R. Lawson
ISBN-10: 1412916585
ISBN-13: 9781412916585
Edition: 52042nd
Publication date: March 21, 2007
Paperback: 288 pages
Book Description
"Communication in Global Business Negotiations:A Geocentric Approach presents college-level business and communications majors with a new approach for studying communication and negotiation in inteational business, using a geocentric cross-disciplinary framework. Chapters cover intercultural communication, provide students with a view of the world and how to negotiate with others from different cultures, and uses practitioners' perspectives to inject real-world case studies and scenarios into the picture. College-level business collections will find this an essential acquisition."―THE MIDWEST BOOK REVIEW"Authors Jill E. Rudd and Diana R. Lawson uniquely integrate communication and inteational business perspectives to help readers develop a strong understanding of the elements for negotiating an inteational setting, as well as the skills needed to adapt to the changing environment."―BUSINESS INDIAPresenting a new method for the study of communication and negotiation in inteational business, this text provides students with the knowledge to conduct negotiations from a geocentric framework. Authors Jill E. Rudd and Diana R. Lawson integrate communication and inteational business perspectives to help readers develop a strong understanding of the elements necessary for negotiating in a global setting, as well as the skills needed to adapt to the changing environment. This geocentric orientation is an evolution of global leaing resulting in effective worldwide negotiation. Key Features:Offers a cross-disciplinary approach:The fields of communication and business are integrated to provide a macro-orientation to global business negotiation.Devotes a chapter to intercultural communication competency:Scales are included to help students assess their potential to become a successful global business negotiators.Provides students with a view of the world in negotiating with others from different cultures:Up-to-date information about current inteational business contexts gives insight into the challenges experienced by global business negotiators.Discusses alteative dispute resolution:Because of differences in culture and in political structure from one country to another, a chapter is devoted to this growing area of global business negotiation. Presents practitioners' perspectives:These perspectives illustrate the "real world" of global business negotiation and reinforce the importance of understanding cultural differences.Intended Audience:This is an ideal core text for advanced undergraduate and graduate courses such as Negotiation & Conflict Resolution and Inteational Business & Management in the departments of Communication and Business & Management.
