The Allianced Enterprise
Author(s): Adrianus Pieter De Man (Author), Geert Duysters (Author), Ash Vasudevan (Author)
- Publisher: Imperial College Pr
- Publication Date: November 1, 2001
- Edition: First Edition
- Language: English
- Print length: 144 pages
- ISBN-10: 1860942903
- ISBN-13: 9780333495254
Book Description
Provides an overview of the latest in alliance thinking. Describes such key issues as how to position a company in a network, how to develop an alliance capability, how to design alliance constellations, and much more.